Leadership in Action: For Bianca Bucaram, ‘Strong Network and Family’ Are Essential
Sofia van der Dys
Oct. 8, 2024
Bianca Bucaram, founder of The Bucaram PR Group and BXM Music
Get to Know Bianca:
Bianca Bucaram, founder of The Bucaram PR Group and BXM Music, is a dynamic force in the public relations industry. She is known for her tenacity, empathy, and bilingual communication skills. As a local publicist with national reach, she blends local insights with broader impact, telling compelling stories that foster business growth and create opportunities.
Her ability to connect influencers, businesses, and nonprofits has set her apart, promoting prominent personalities while supporting meaningful causes.
How did you get to where you are today?
Bianca’s journey to success is marked by passion, persistence, and strategic storytelling. She founded The Bucaram PR Group, focusing on lifestyle clients, celebrities, and community leaders. Her firm has grown by blending traditional media outreach with relationship building, event management, artist development and more achieving significant results for her clients across various industries, including entertainment, fashion, sports, and music.
Who do you credit?
Bianca credits her success to her strong network of mentors, her family, and the community she serves. She acknowledges the support of her clients and the invaluable partnerships she has built over the years. Bianca is also deeply inspired by her commitment to giving back to her community, which continues to fuel her work in public relations and philanthropy.
What lessons have you learned that might enlighten and inspire others?
Bianca emphasizes the importance of showing up with kindness, resilience, and authenticity in everything you do. She has learned that building strong relationships and maintaining a positive attitude can open doors to opportunities that might otherwise remain closed. Bianca’s work ethic and dedication to her clients underscore her belief in the power of consistency, strategic planning, and adaptability in the ever-changing PR landscape.
What’s new in your life or work that you’re excited about?
Bianca is excited about her ongoing philanthropic work, including her involvement with the Global Empowerment Mission, where she has helped raise millions for disaster relief efforts. She is also thrilled about expanding her PR firm’s reach, after starting BXM music -- working with a diverse range of clients, and continuing to make an impact both locally in Houston and globally. Her efforts in supporting organizations like Maestro Cares, Marc Anthony’s nonprofit and creating successful campaigns reflect her passion for creating real change through her work.
She has been recognized as one of Houston Business Journal’s 40 Under 40, named among the 100 Coolest People in the City by Houston CityBook, and received awards including the Woman of the Year in Advertising & Public Relations by the Ecuadorian American Chamber of Commerce. Her dynamic leadership continues to influence the industry while supporting charitable causes close to her heart.
Keep Reading
Show less
Marla Hurley, Ben Berg, and Laura Goodson
NEVER TURNING DOWN an excuse to dress up and get down, Houston VIPs descended upon Ben Berg's The Ranch Saloon & Steakhouse to celebrate the opening of the Rodeo's only sit-down restaurant, now back for a fourth year running.
More than 300 invitees donned their western best and headed on out to the fairgrounds for the occasion. The Ranch's new frozen margaritas were a hit, and patrons raised a glass (or two!) while also munching on passed bites — mini versions of Berg's hit dishes, including "carpet baggers," crab cakes and beef Wellington. The 2025 iteration of The Ranch will feature activations from some of Berg's concepts, like Buttermilk Baby, and other Houston bars and restaurants.
The Ranch's decor includes 90-plus pieces by Texas artist Laura Goodson, which are all available for purchase; Goodson herself was on hand during the opening event, chatting with guests about her process. And Round Top's vintage and consignment expert, Marla Hurey of Modern Marla, wheeled in some of her latest finds to set up a bespoke photobooth backdrop, which was quite popular among partygoers!
Ellie Francisco and Michael Francisco
Tiana Lee and James Lancaster
Azameeh Zageer, Arthur Mooradian and Maya Shay
Terry Agris and Tisha Mesa
Brandon Duliakas, Katherine Ross and Armie Sadeghi
Shayna Hawkins, Stephanie Hawkins and Lindsey Nichley
Cameron Edwards, Robin Spilker, Lauren Hundley and Melanie Amua-Sekyi
Randy Paul, Ernie Manouse, and Katie Stone
Fady Armanious
Randi Smith, Christi Rawls, and Megan Ruddy
Rachel Tipton and Thuy Nguyen
Courtney Zavala and Alley Leto
Meghan Bailey and Chelsea Coyne
Demi McCormack, Johnny McCormack and Mike Plank
Maryellen Walsh, Maggie Miller, and Dani Kattan
Jacob Shipp and David Denenburg
Lindsay Yates, Debbie Festari, Courtney Hopson, Melissa Mithoff, and Stephanie Wilcox
Jenny Weber and Allison Bagley
Laura Resendez and Lloyd Segall
Kevin Henry, Danielle Dubois, and Jim Janke
Keep Reading
Show less
Go Inside Houston Ballet's 'Golden' Evening that Raised $1.65M!
Dave Rossman and Melissa Taylor
Mar. 4, 2025
Lauren Anderson and Fady Armanious
EVER A GLAMOROUS event, the Houston Ballet's annual black-tie ball was a glimmering affair at the Wortham, where 500 guests joined event chairs Kristy and Chris Bradshaw and Melissa Juneau.
This year’s event was inspired by Stanton Welch’s adaptation of Raymonda, a story about Raymonda and the sinister plot by the queen’s advisor to tear her love apart. Gold drapes and vibrant florals inspired by the "Peacock Ballroom" in Raymonda set the tone for the cocktail hour, and galagoers perused silent-auction items like a trip to New York Fashion Week, a chance to be a Houston Rockets ball boy (or girl!), and more.
In the Grand Foyer, Richard Flowers and The Events Company created a lavish and luxe scene with layers of lace and velvet, a black-and-white dance floor and striking chandeliers. Everyone savored the dinner courtesy of City Kitchen, and applauded the night's honorees, Deborah and Edward Koehler, who established a scholarship fund in honor of the inimitable principal dancer Lauren Anderson.
Suddenly, though, 21 ballet dancers stormed the dance floor for a surprise performance set to Harry Styles' "Golden," choreographed by Demi Soloist Jack Wolff and featuring former Principal dancer Lauren Anderson. After gold streamers rained from the sky, guests joined the packed dance floor and boogied to the tunes of party band Stratosphere. The night raised more than $1.65M for the Houston Ballet.
Co-Chair Melissa Juneau, Honorees Edward and Deborah Koehler, Co-Chairs Kristy and Chris Bradshaw
Akemi and Yasuhiko Saitoh
Victoria Gutierrez and Nick Pierce
Ann and Murphy Graham
Troy and Allison Thacker
Dancers Harper Watters and Karina Gonzalez with Ballet supporters
Terry Wayne Jones and Jay Jones
Daniel Irion, Marguerite Swartz, and Kirk Kveton
Gary and Susan Binney
Hallie Vanderhider and Bobby Dees
Suprise Performance to Harry Styles' "Golden"
Henry and Andrea Medina
Steven and Mignon Gill
Henry and Jean May, Stanton Welch
Jim Jordan and S. Shawn Stephens
Sharon Roark, Michelle Iversen Jeffery, Leslie Alston
Roslyn Mitchell and Stephanie Tsuru
Phoebe Tudor and Fady Armanious
Jo Furr, Myrtle Jones, Sasha Davis
Margaret and Jonathan Cox
Kristy Bradshaw, Alicia Smith, Melissa Juneau
Co-Chair Melissa Juneau, Honorees Edward and Deborah Koehler, Co-Chairs Kristy and Chris Bradshaw
Akemi and Yasuhiko Saitoh
Victoria Gutierrez and Nick Pierce
Ann and Murphy Graham
Troy and Allison Thacker
Dancers Harper Watters and Karina Gonzalez with Ballet supporters
Terry Wayne Jones and Jay Jones
Daniel Irion, Marguerite Swartz, and Kirk Kveton
Gary and Susan Binney
Hallie Vanderhider and Bobby Dees
Suprise Performance to Harry Styles' "Golden"
Henry and Andrea Medina
Steven and Mignon Gill
Henry and Jean May, Stanton Welch
Jim Jordan and S. Shawn Stephens
Sharon Roark, Michelle Iversen Jeffery, Leslie Alston
Roslyn Mitchell and Stephanie Tsuru
Phoebe Tudor and Fady Armanious
Jo Furr, Myrtle Jones, Sasha Davis
Margaret and Jonathan Cox
Kristy Bradshaw, Alicia Smith, Melissa Juneau
From Your Site Articles
- Ballet Building Officially Named in Honor of Margaret Alkek Williams at Downtown Fete ›
- At Tented Fete, Houston Ballet Toasts World Premiere Inspired by Tennessee Williams Play ›
- A Sparkling Night: Ballet Ball Returns to Wortham with ‘Jewels’ Theme, Collects $1.4 Million ›
- Recalling Royal Bashes and Crown Princes of Old Europe, Ballet Ball Dazzles, Raises $1.6 Mil ›
- Virtual ‘Home Edition’ Ballet Ball Stars Ballet Dancers Gone Disco! ›
Related Articles Around the Web
Keep Reading
Show less