Marla Hurley, Ben Berg, and Laura Goodson
More than 300 invitees donned their western best and headed on out to the fairgrounds for the occasion. The Ranch's new frozen margaritas were a hit, and patrons raised a glass (or two!) while also munching on passed bites — mini versions of Berg's hit dishes, including "carpet baggers," crab cakes and beef Wellington. The 2025 iteration of The Ranch will feature activations from some of Berg's concepts, like Buttermilk Baby, and other Houston bars and restaurants.
The Ranch's decor includes 90-plus pieces by Texas artist Laura Goodson, which are all available for purchase; Goodson herself was on hand during the opening event, chatting with guests about her process. And Round Top's vintage and consignment expert, Marla Hurey of Modern Marla, wheeled in some of her latest finds to set up a bespoke photobooth backdrop, which was quite popular among partygoers!
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