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Thrive & Inspire ’24: ‘Making a Difference Is My Mantra,’ Says Bucaram PR Group Founder

Sofia van der Dys Photography
Thrive & Inspire ’24: ‘Making a Difference Is My Mantra,’ Says Bucaram PR Group Founder

Bianca Bucaram, Founder and President of The Bucaram PR Group

BIANCA BUCARAM, THE the founder and president of The Bucaram PR Group, is a powerful force in today’s public relations industry. She’s passionate about telling peoples’ stories, fostering business opportunities and garnering regional, national and global connections for her clientele.

While she earned her bachelor’s degree in political science from Vanderbilt University with dreams of creating change through public policy, Bianca discovered her impact could be equally substantial as an “influencer of influencers.” At The BPRG, she connects the dots between influencers, social media, businesses and nonprofits, ensuring The Bucaram Public Relations Group promotes prominent personalities in the public eye while doing good

Bucaram initially pursued a career path in public relations to help expand her younger sister’s reach as a raw vegan personality and globally recognized influencer (@fullyrawkristina, fullyraw.com). Her sister now boasts an impressive social media following of over 4 million. From entertainment and music to wellness, sports and community organizations, Bucaram collaborates closely with her ever-expanding clientele and connects them with the community at large.

Houston Business Journal recognized this media mogul in its 40 under 40, and Houston CityBook ranked her in the 2023 Coolest People in the City list. When asked what sets her apart from the competition, Bucaram shares, “I lead with love and passion. There is nothing I cannot do.”

Giving back to the community is a core component of Bucaram’s mission. During the winter storms, she helped bring over $800,000 of aid for Houston through the Global Empowerment Mission. She also helped raise over $12 million for GEM during the onset of the war in Ukraine through the national media acquired: Anderson Cooper, Today Show, MSNBC, CNBC, and more. She was also a proponent in helping raise over $500,000 for Marc Anthony’s Maestro Cares Foundation in recent years. Her dedication to making a positive philanthropic impact is further evident as she sits on multiple organizations’ advisory boards.

Next, Bianca is investing in up and coming artists and music promotion with the launch of her new record label/music company, (BXM) BUCARAM Music.
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