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‘Coastal Harmony’ IPA Benefits Gulf Coast Relief Efforts

With a historic hurricane season still brewing, Urban South spearheads a national initiative to raise funds for recovery.

‘Coastal Harmony’ IPA Benefits Gulf Coast Relief Efforts

While many businesses have experienced setbacks due to the pandemic, others are thriving, supplying essentials to a stressed-out nation. Urban South HTX falls into the latter category, having released more than 70 new beers (and hand sanitizer!) since March, several of which have raised money for social-justice issues.


Now, as Hurricane Delta looms in the Gulf, preparing to make its historic landfall over the weekend, New Orleans-born Urban South turns its attention to storm-relief efforts. The brewery releases Coastal Harmony, a double IPA brewed as part of a national beer collaboration, tomorrow. Proceeds from the sales of the new beer will be “rapidly directed” to organizations on the ground performing hurricane relief work and dedicated to long-term recovery efforts in Southeast Texas and Southwest Louisiana. Seven breweries across four states, including H-Town’s Saint Arnold, have committed to producing their own versions of the brew and donating proceeds to charity. Pre-orders begin tonight at 7pm.

Urban South opened its satellite location in Houston last year, helping to cement Sawyer Yards as a brewery-hopper’s paradise. The Houston outpost also pioneered the release of Urban South’s Spilled series, with sour beers in flavors like strawberry-kiwi and peach tea, as highlighted in CityBook’s annual Made in Houston portfolio.

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Valerie and Ellie Cassady at PepperLou Gifts

In West Houston, in a nondescript shopping center at the corner of Memorial and Kirkwood, there's a hidden-gem boutique filled with treasures from all over the country called PepperLou Gifts. It's the brainchild of Ellie Cassady, a joyful 19-year old with different abilities, and her mom, Valerie. This holiday season, the duo has a ton of fun, festive events in the works at their store — which is named after the family's two cats — including plenty of holiday discounts and CDC-friendly ways to shop safely.

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