With New Sneaker Line, Houston Beauty-Biz Giant Wants Hairstylists to Put Their Best Foot Forward

FAROUK SYSTEMS, A Houston-based beauty-biz and spa-industry giant known for its leading brands Chi and BioSilk, has created Chi Footwear for professional hair stylists, a line of podiatrist-approved line of sneakers. Former hairstylist Farouk Shami, the founder and chairman of the company, collaborated with designer Joan Orozco on the line.

The idea is that, since hairstylists are on their feet all day, they need sneakers that are not only functional and comfortable but also stylish.

With a heavy focus on foot health, Chi Footwear developed a sneaker that is said to protect from bacteria, poor circulation, sweat, odor and foot fatigue. The shoe uses graphene technology, which Chi says is stronger and more flexible than other sneakers, a lightweight material that provides relief for plantar fasciitis, provides stability and balance and reduces muscle fatigue. The graphene foam inserts also address acupuncture points which disperses the weight evenly for pain-free movement and may even relieve lower back pain and pressure.

Available in women's and men's sizes, these lightweight and flexible sneakers feature a signature "horus" eye — a symbol recognized throughout ancient history. The embroidered "horus" eye represents protection, good health and energy. There are 15 pieces in the line, and they sell for $269 each. They come in a variety of colors.

Farouk Systems founder and chairman Shami Farouk wins an industry award earlier this month (photo from @farouksystems on Instagram).

Shami founded his eponymous company in 1986 to provide the professional beauty industry with advanced technology based on "education, environment and ethics," he says. His vast lines include curling irons, blow dryers, brushes, combs, shampoos, waxes, pomades and much more. He ran unsuccessfully for Texas governor in 2009, and is reportedly pals with former president Donald Trump, on whose Apprenticeshows he appeared twice.


AN INTERVIEW WITH Patty Dominguez, VP of Architecture & Design Sales at Cosentino North America

How did you adjust and overcome obstacles? How did you reset? I believe at Cosentino our biggest challenge was ensuring that we were able to keep the balance between the safety and health of our employees as the main priority and finding a way to continue to operate the daily business worldwide. Similar to other companies we adapted to the virtual world as a way of living and to continue doing business. Since we are a company where our greatest value is personal relationships virtual meetings and visits were very important. It was difficult to adapt at first but we found ways to make this successful.

Keep Reading Show less

Stages' production of 'The 25th Annual Putnam County Spelling Bee' / Photo by Melissa Taylor

From its humble beginnings in 1978 in the basement of a downtown brewery, to its current location The Gordy, a beautifully designed, thoroughly modern facility with three unique performance spaces, Stages has not only expanded in size, but in its ambition to speak to and celebrate the diverse culture and experiences of Houston audiences.

Keep Reading Show less
Art + Entertainment

Debbie Guinn, Vandi Hodges, Danette Scheffler and Mary Lynn Khater

Last weekend, as they do twice a year, design-loving Houstonians headed to Round Top for shopping, sips and soirees. Houston-based Ginger Barber Interior Design and crowd-fave vendor Paul Michael Company teamed up for a philanthropic evening benefiting nonprofit Habitat for Horses.

Keep Reading Show less
People + Places