Get Rodeo Ready with Kendra Scott's Ranch-Inspired Collection — and Brand-New 'Hat Bar'!

Get Rodeo Ready with Kendra Scott's Ranch-Inspired Collection — and Brand-New 'Hat Bar'!

THE 2023 HOUSTON Livestock Show and Rodeo is almost here, and local-fave jewelry designer Kendra Scott is launching her latest capsule collection with rodeo-goers in mind.


The Yellow Rose by Kendra Scott line is available exclusively online and at rodeos state-wide, including the ones in Austin, Fort Worth, Houston and San Antonio. "Inspired by the time spent on our family ranch, this collection honors the state I call home and puts the modern cowgirl front and center — right where she belongs," said the Austin-based designer in a statement.

Incorporating traditional Southwest designs, textures and materials — howdy, turquoise! — the Yellow Rose pieces also seamlessly blend the bright, colorful style and versatility that the brand is known for. For example, two of the brand’s best-selling stones are combined in the Bronze Veined Turquoise Magnesite Red Oyster ring, reminiscent of a Southwestern sunset.

The 56-piece collection includes the all-new Beau suite — featuring a hand-sketched and sculpted silhouette of Scott’s horse, Beau — and heritage Kendra Scott pieces in new vintage gold and silver metals, plus a curated collection of artisan jewelry available exclusively in-person at the Houston Rodeo. Prices range from $60 to $298, with Rodeo-exclusive jewelry ranging from $98 to $5500.

And, in true Kendra Scott fashion, the brand is bringing the customer experience to life with a play on Kendra Scott’s iconic Color Bar: hat customization! Rodeo attendees can personalize GIGI PIP hats with a broad offering of hat bands, pins, feathers and one-of-a-kind adornments. Hats start at $112, with customization accessories ranging from $2 to $48.

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John Kuykendall, Showroom Manager, Sub-Zero, Wolf and Cove

How did you get to where you are today? Growing up I had envisioned myself as a news anchor, living in NY and enthusiastically saying into the camera “Good Morning America!”. To this day, I am still a news/political junkie. My mother owned fur salons so specialty retail, luxury retail was in my blood through the family business. Eventually, mom shuttered the stores and I was recruited to a large specialty retailer. Over the next 30 years, I was in commissioned sales on the sales floor, became a department manager, worked my way up to buyer and store manager. Although I never became a newscaster, I did live in NYC for a few years. But Texas is home and with aging grandparents, I felt the pull to come back to my roots. A headhunter approached me. I never envisioned myself in the high-end appliance market, but there are so many similarities. Clients want a memorable experience; whether shopping for diamonds and fur or remodeling their kitchen.

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How did you get to where you are today? My journey to where I am today is built on a foundation of hard work, dedication, and perseverance. Every step along the way, I faced obstacles, but I approached each one with determination and a “never give up” mindset. Instead of being discouraged by challenges, I used them as opportunities to grow and improve. Consistency was key—I committed to showing up and giving my best effort every day. I also learned not to take “no” as a final answer. Instead, I saw it as a chance to push harder, adapt, and find another way forward. It’s this combination of persistence, resilience, and unwavering focus that has brought me to where I am today.

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