WHILE IMMERSIVE EXPERIENCES have sort of taken over event calendars these past few years, many have been much more about providing Instagram-friendly content rather than in-the-moment fun.
Jurassic World: The Exhibition is a 20,000-square-foot show erected in a tent in the parking lot of Katy Mills mall; it has previously popped up in Madrid, Paris, Seoul, Sydney and beyond. From start to finish, the hour-long walk-through production is engaging and appeals to multiple generations of patrons — regardless of whether they want to post it on social media.
“Pods” of guests can enter the tent every half-hour. The experience kicks off with a photo op, and then a short video that is played as visitors board a ferry, sail across the ocean, and arrive at the iconic Jurassic World gate.
Inside, guests come face-to-face with life-size animated dinosaurs, and are escorted from room to room by cute, young attendants with a decent knowledge of the species. Special features include sensory tables, iPads that allow guests to “see” inside dinosaur eggs, and meet-and-greets with baby dinos!
Maria Moncada Alaoui and Kristen Cannon
