New Houston-Based Activewear Line Picked Up by Sporting-Goods Giant

New Houston-Based Activewear Line Picked Up by Sporting-Goods Giant

SOLELY FIT, A Houston-based, Black- and female-owned activewear line that strives to ensure female diversity and representation in the fashion industry, has something extra to celebrate this holiday season. The nation’s largest athletic retailer, Dick’s Sporting Goods, now sells the line on its website.


“[Solely Fit] is streetwear and activewear highlighted by bold, edgy pieces designed for the woman who wants to be daring,” said founder and KTRK reporter Stefania Okolie in a statement. “All women can be daring. Solely Fit adds another element to who you are.”

The line features tops, leggings, shorts and bodysuits utilizing recycled polyester and sustainable fabrics, sourced from facilities in Los Angeles. “Sustainability is important to me, not just for my fabric, but also sustainable working conditions for my team, such as ethical working conditions and good wages,” she added.

Okolie graduated from the University of South Carolina in 2013 and combined her love of fitness and design to develop a brand that supports and unites strong women — all while telling a story of who they are, a nod to her journalism background. “With design, you’re telling a story about a woman’s body, and I am to highlight our power and strength and confidence,” she said.

Okolie plans to expand the line by including hoodies and joggers that can be worn day and night.

Style

How did you get to where you are today? A few key principles integrated into my life: setting clear goals, maintaining a growth mindset, building strong habits, and surrounding myself with the right people. Goals provided direction, while a growth mindset helped me turn challenges into opportunities for learning. Consistent habits, like disciplined work and effective communication, kept me moving forward. Being surrounded by motivated, supportive individuals has elevated my standards and kept me accountable. They’ve provided advice, encouragement, and sometimes that extra push I needed to stay on track. With these elements, I’ve been able to create a framework that helps me succeed and ensures I continue to grow and evolve.

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Lilith's Lullaby cocktail (photo by Angie Cavazos)

TO QUOTE THE wee one in Poltergeist: “They’re baaaaack!” Houston’s beloved gothic and girl-powered pop-up The Cursed Cauldron returns Friday, Oct. 4 to Aero Cocktail Co. in River Oaks. The new Aero Cocktail Co. will host the pop-up Tuesdays through Saturdays, from 4pm-12am, and Sundays 2pm-10pm. To help contribute to the spooky (and fun) vibe, visitors are invited to “don their magical attire;” kohl eyeliner and black nail polish are strongly recommended.

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