With New Engagement Ring Collection, Kendra Scott Shines On

With New Engagement Ring Collection, Kendra Scott Shines On
FRESH OFF THE release of her first-ever watch collection, beloved Texas-based jewelry brand Kendra Scott has announced her expansion into engagement rings. The Engagement Collection by Kendra Scott allows the brand — which has perennially been a popular choice for bridesmaid gifts and wedding-day jewelry, and recently released a bridal capsule collection with Austin-based lifestyle influencer Emily Herren Travis of Champagne & Chanel – to be part of a couple’s complete wedding journey.

This launch comes as the company celebrates its 20th anniversary. The 11-piece collection can be found at 12 retail locations across the U.S., including the one in Heights Mercantile. It features lab-grown diamonds that are F in color (colorless), VS2 in clarity range, and available in carat weight. Rings are made-to-order and delivered in about three weeks, with prices ranging between $1,350 and $8,150.

Solitaire and halo settings feature a traditional center stone in shapes of round, oval and emerald. Additionally, shoppers can customize the ring with their choice of 14k white gold, rose gold, or yellow gold.

Kendra Scott offers a bespoke customer experience with a dedicated in-house diamond expert who will help the couple select every facet of their ring, from carat weight to pavé additions to metal selections and personalized engraving. “When creating this collection, we challenged ourselves to consider every detail,” said Scott in a release. “Fundamental to our design process, each ring can be customized and curated to match every couple's unique love story.”

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How did you get to where you are today? I had little choice in the matter; I grew up being trained to become the fourth-generation jewelry designer behind my great grandfather, grandfather, and father. It was my duty to carry on the family business and continue the hard work and success they built from nothing, beginning in Torino, Italy in 1905. I was surrounded by jewelry and its craftmanship as a young child and was taught the business from a very young age.
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