beauty

Popular Cali Spa Concept Sets Houston Opening Date

Popular Cali Spa Concept Sets Houston Opening Date

The Now's treatment rooms are chic and cozy.

A new massage boutique has arrived in The Heights. Los Angeles-based franchise, The Now Massage is expected to open its first Houston location on Tuesday, Oct. 5, at 373 W. 19th St.

"The Now Houston Heights provides a relaxing cityside oasis for visitors and locals looking to recharge their energy through the healing benefits of massage therapy," said co-owner, Cynthia Orser in a statement.

Houstonians who book services to take place between Tuesday, Oct. 5 and Monday, Oct. 11 will receive a complimentary enhancement. Guests can choose from two of the franchise's best-selling add-on treatments, including Calm Balm, a cooling peppermint salve with healing ashwagandha to target sore muscles or Fresh Eyes, a soothing, hydrating eye mask with vitamins and antioxidants.

The Now's Ritual Membership offers monthly or bi-monthly packages that include VIP benefits, exclusive perks, gifts and more. The first 50 guests who join the membership will receive a complimentary gift bag filled with a curated selection of products from The Now collection.

Those who join as a member during the grand opening week, and the month following, will also receive a complimentary 25-minute massage.

The Now Massage is designed to serve as a relaxing, therapeutic oasis from today's fast-paced digital world. The high-quality, affordable massage boutique launched in Los Angeles in 2015 and has quickly become a destination for thoughtfully crafted services with customizable enhancements and healing products.

To schedule an appointment for a massage at The Now Houston Heights, guests can book online, download The Now app or call 713.955.5926.

From Your Site Articles
Style
promoted

Reyna Group Owner Leads Real Estate Market with Passion and Excellence

Reyna Group Owner Leads Real Estate Market with Passion and Excellence

MICHELLE REYNA WYMES, a distinguished name in the Houston real estate market, is the owner of the successful boutique brokerage, Reyna Group. Born and raised in Houston, Texas, Michelle has deep-rooted connections to the community she serves with dedication and pride.

Keep Reading Show less
travel

1,500 Miles from its OG Property on Nantucket, Palm Beach’s White Elephant Beckons

The lobby of White Elephant Palm Beach

COVERED IN VERDANT vines and flanked by tall palm trees, the entrance to the White Elephant Palm Beach feels like passing into a stately home, rather than one of the island’s newest resorts. The building is 101 years old, and while the original footprint and façade remain, the interior has a decidedly updated, ultra-luxe beach vibe.

Keep Reading Show less
the magazine

Beloved Photographer Diagnosed with Stage-Four Cervical Cancer: How You Can Help

Photographer Jhane Hoang with two covers she photographed

ONE OF Houston CityBook’s most beloved photographers was recently diagnosed with stage four cervical cancer. Jhane Hoang has been behind the camera for some of the magazine’s most ambitious shoots — including an overnight shoot at the then-new Weiss Energy Hall at the Houston Museum of Natural Science, and a cold rainy shoot at the Houston Zoo where the crew used a concessions stand as a staging area for hair and makeup.

Keep Reading Show less
Art + Entertainment